My Internet
A Personal View of Internet Business Opportunities
By Richard Seltzer Seedy Press, (February 11, 2002)
B & R Samizdat Express
P. O. Box 161
West Roxbury, MA, 02132
ISBN: 0-931968-04-6
Genre: Business, Internet
Reviewed by Rochelle Caviness - April 28, 2002
Do you have an online business, or are you looking to start one? If you answer yes, you will find the My Internet CD by Richard Seltzer to be an invaluable aid. This CD contains a wealth of information about developing, starting, and running an Internet based business.
On this CD you will find the following books, all by Richard Seltzer:
Take Charge of Your Web Site, this book will teach you how to get the most out of your website, and how to optimize your pages for reader retention and for optimal pick-up by search engines. Other topics covered included how to 'fix' an existing web site, how to set up a 'free' website without having to learn HTML, and tips on how to publicize your website. After all, if customers can't find it, they won't buy anything from you.
The Social Web: How to build a successful personal or business Web site.
This book details how to develop a website. Most important, it will help you determine what kind of content you should include on your website and how you determine who owns the content on your site. Also discussed are how to develop a personal website, and how to attract a global audience to your website.
The Way of the Web: lessons from the Internet -- how to adapt to the new business environment. A treatise about life on the Information Highway.
Shop Online the Lazy Way
Information on how, and why to shop online, and how to get the best price for what you are shopping for.
In addition to the above mentioned books, this CD also contains a plethora of articles written by Seltzer, all dealing with topic doing business on the Internet. These articles are organized into thematic sections, which include,
Internet business trends
Online shopping/selling
Advice for online auction sellers
Internet search -- how to find and how to be found
Internet marketing
Community and collaboration
Distance education
Web page/site design
Advice for working at home
What's happening to book publishing?
Web-based automatic translation
Social implications of the Internet
B&R Samizdat Express: Who we are and kudos - B &R Samizdat is Seltzer's book publishing company, which has been accessible via the Internet since 1993.
Internet-on-a-Disk - Achieved copies of Seltzer's Internet-on-a-Disk newsletter of electronic texts and Internet trends, from February 1994 - December 2001.
In short, wether you are just starting out on the web, or you have had a web presence for years, you are sure to find a wealth of useful information in this jam-packed CD that will help you to start your new business on the right foot, or to improve the bottom-line of an existing business. Check it out...
This CD runs off of any Windows based PC, however you do need to have a web browser (such as Internet Explorer or Netscape) and/or a Windows based word-processing program such as Microsoft Word, or Corel's Word Perfect, in order to read the text. Once the text is opened, you can enlarge the font to suit your reading needs. In addition, this CD can be read by most screen reading programs.
The Art of Profitability, by By Adrian Slywotzky.
Step by step, Slywotzky offers the listener a wealth of lessons that help to explain how "profit happens" and how you can use the lessons learned to change your business model so as to increase the profitability of your own business. (Audio)
Non-Fiction CD, Compiled by Richard Seltzer.
Over 500 books on topics ranging from History to Natural Science, all on one CD. (Compact Disc)